rule of 300

rule of 300
рекл. правило 300 (эмпирическое правило прямой почтовой рекламы, утверждающее, что для того, чтобы получить надежные результаты, выборочная рассылка должна быть достаточно велика для получения 300 ответов в соответствии с ожидаемым показателем отклика; напр., если пробная рассылка будет сравниваться с контрольным комплектом, который обычно дает показатель отклика 5%, то она должна включать не менее 6000 отправлений, которые могут дать 300 ответов)
See:

Англо-русский экономический словарь.

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